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  • Berlin Travel Festival takes place for the third time

    Partner event of ITB in the heart of Berlin reveals details for visitors

    In a few weeks time the Berlin Travel Festival will be opening its doors for the third time – and visitors are eagerly awaiting both the event and the line-up. From 6 to 8 March 2020 at Arena Berlin, travel enthusiasts can exchange views with representatives of destinations, brands and like-minded adventurers and explorers. The festival is a globally unique format with a focus on new visions for travel. In that context, ecological and social responsibility is a core element of its philosophy. Taking as its slogan ’Where is Paradise?’, a total of 200 exhibitors and around 150 speakers will be gathering to share their knowledge and offer inspiration. Tickets to the Berlin Travel Festival are available from five euros. For information please visit

    The talks and presentations taking place over the three days of the festival will highlight every aspect of travelling and take visitors on a tour of numerous countries around the globe. In addition to fascinating stories, the latest travel trends and useful tips visitors can look forward to discussions about a socially responsible approach to the environment.

    Film screenings, master classes and workshops will round off the festival’s programme of events. The programme is available now on the festival website. Trade visitors can look forward to the convention, which will take place on Friday, 6 March 2020. Comprising the Shop Shift and Travel Massive Forum, this event for industry insiders and travel professionals is devoted to the future of travel and distribution.

    Among the exhibitors at the festival are...

  • Meditative hiking

    TheTaubertal region of Franconia has details for visitors to its stand about its range of attractions for hikers

    So-called meditative hiking is a new and contemporary form of rambling in the “Lovely Taubertal”. There are nine routes, between eight and 18 kilometres in length, leading to sacred buildings and other places. Visitors can spend some time in contemplation at the churches, chapels or wayside shrines. The meditative hiking circuits are intended to assist with relaxation and reflection. Meditative hiking leads to a sense of calm and reconnection with one’s core. It also extends an invitation to discover oneself in nature. Visitors to the region will find an information board at the starting point of each of these walks, giving a description of the route as well as the main sacred and scenic highlights of each excursion. There is a suitable epigram to accompany each meditative walk.

    This year the region is also focusing on the Taubertal Wine Route. Stretching more than 200 kilometres through one of the most picturesque regions of Germany, from the River Main, along the entire length of the Tauber valley, to Rothenburg ob der Tauber or Niederstetten. Castles, palaces, monasteries and museums are living witnesses to the past on this route, which is crowned by the labours of its viticulturalists and growers. In 2020 the Taubertal wine route has been chosen by the tourism association ”Liebliches Taubertal.” (Lovely Tauber Valley) as its main topic.

    Visitors to the fair can find out what is on offer on Stand 302 in Hall 6.2.

    Hall 6.2, Stand 302

  • Anniversary year provides a big boost

    In addition to important events in 2020, ENIT has information on anniversaries in Italy and is holding a number of press conferences at the Piazza Italia on the stand

    At this year’s ITB Berlin, together with 13 regions, the Italian Tourism Board ENIT is presenting Italy’s wide range of tourism products in Hall 1.2. The following regions can be found on the stand: Abruzzo, Apulia, Basilicata, Emilia Romagna, Friuli Venezia Giulia, Calabria, Campania, Lazio, Liguria, Marche, Piedmont, Tuscany, Sicily and the Republic of San Marino. Also represented in Hall 1.2 are Sardinia, Trentino and Venezia.

    The year 2020 is a special one for Italy: ENIT is celebrating its one-hundredth anniversary and can look back on a long history of promoting tourism. The film director Federico Fellini, who made Italian cinema world-famous, would also be 100 years old, and Pellegrino Artusi, considered the father of Italian cuisine, would be 200. In addition, there are numerous exhibitions celebrating the five-hundredth anniversary of the death of the great renaissance artist Raphael, whose architectural designs and paintings are an integral part of the country’s cultural heritage. In 2020 there will be a further highlight in Parma. This year the city in Emilia Romagna is Italy’s Capital of Culture and under the heading ’Culture beats time’ is hosting a wide-ranging programme of exhibitions, city tours, concerts and cultural installations.

    This will also be a year dominated by efforts to promote gentle and sustainable forms of tourism, with new ideas for holidays off the beaten track. They include hiking along old pilgrims’ ways that pass by places of historical and cultural importance, cycle tours in one of 25 national parks, exploring the borghi in Italy’s interior and on the coasts, authentic cuisine...

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Diese Gruppe richtet sich an Journalisten, Onlinepublizisten und Kommunikationsexperten auf Unternehmensseite, die sich zur ITB Berlin und zur ITB Asia sowie über touristische Themen informieren und austauschen wollen. Auf der ITB Berlin und der ITB Asia trifft sich die ganze Welt: Menschen, die in der Reiseindustrie arbeiten, und Menschen, die sich über die schönsten Reiseziele informieren möchten. Die Kombination aus Fachausstellung, Publikumsmesse und dem weltweit größten Fachkongress zieht Jahr für Jahr zehntausende Besucher, Aussteller und Medienvertreter an.


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This group is aimed at travel trade professionals, journalist, online publicists and company communication experts wishing to discuss and learn more about tourism topics at ITB Asia and ITB Berlin. People from all over the world, those working in the travel industry and those wishing to find out about the most attractive destinations, meet at ITB Asia and ITB Berlin. Each year this combination of industry exhibition, a trade fair for the public and the world’s largest specialist convention attracts tens of thousands of visitors, exhibitors and media representatives.