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  • Dr. Christian Goke, CEO, Messe Berlin GmbH and Ms. Melissa Ow, Deputy Chief Executive of the Singapore Tourism Board at the MOU Signing Ceremony

    2016 show closed today with more than 10,876 attendees over three days

    ITB Asia cements commitment to Asia Pacific through three-year partnership with the Singapore Tourism Board

    Singapore will continue to be home to the next three editions of the region’s leading travel trade show – ITB Asia. Messe Berlin (Singapore), the organisers of the event, have announced the extension of its milestone partnership with the Singapore Tourism Board (STB) from 2017 – 2019, as it looks to continue supporting ITB Asia’s impact in the region, bringing a full range of innovative travel products, services and high powered content that cater to new and growing segments in corporate, leisure and MICE travel.

    This also marks Singapore as the official partner country for 2017, acting as a platform designed to showcase the best of the country to thousands of travel industry leaders from Asia and around the world. Singapore commands an enormous presence in the world today and is lauded as one of the most influential and fastest growing travel market. ITB Asia’s well-known existence here over the past eight years will continue to see the creation of seamless business connections for the industry.

    The next three editions of ITB Asia will take place from 25 – 27 October 2017, 17 – 19 October 2018 and 16 – 18 October 2019.   

    “Next year, ITB Asia will be momentous as we celebrate the show’s 10th anniversary. Visitors, delegates and partners can expect a dedicated ‘Corporate Travel Day’ and ‘Hotel Day’, lined up with an exciting full day of conference programmes catered to these fast-growing sectors. Our partnership with STB comes at an opportune time and we are extremely pleased to be working in collaboration with them to boost our efforts in continually...

  • eTravel World

    The deadline for submissions is 31 October 2016 – best practices and case studies on digital marketing, chatbots and influencer marketing

    The stage is set for the eTravel World. Applicants have time until 31 October 2016 to secure a place on the podiums at the eTravel World. They are invited to submit their entries, case studies and examples of best practices on the following subjects: the digital transformation, chatbots, as well as influencer marketing and predictive analysis. Applicants can also address trends such as virtual reality, wearables and gamification in their papers and discuss them with the audience. Particular emphasis will be placed on topicality and relevance to the industry.

    The eTravel World is part of the ITB Berlin Convention and has established itself as an important platform for innovative ideas on mobile solutions, travel technology, social media and digital marketing. Technology experts, new media specialists and bloggers will be able to meet senior executives and decision-makers from around 120 countries on the stages in Halls 6.1 and 7.1c. Audiences can broaden their knowledge at lectures providing examples of best practices, and at the sessions experts will focus on special topics such as management experience of the digital transformation and forward-looking marketing strategies.

    Full details of the call for papers for the eTravel World and on how to apply for a place as a speaker can be found under

    Applicants are invited to submit their topics by emailing them to no later than 31 October 2016.

  • Visit Finland -partner country ITB Asia 2016

    Over 15,000 matched appointments exclusively between exhibitors and buyers secured prior to the show-
    ITB Asia, the leading travel trade show for the Asian market, opened its doors today at the Sands Expo and Convention Centre, Marina Bay Sands in Singapore.

    There has been a significant interest in the MICE and Corporate travel products, with over 85 per cent of attending buyers leveraging on the business matching platform to source for new destinations and travel products, and gain new industry knowledge.

    “As we are witnessing a rise in travel demand amongst Asian buyers, we are constantly working with our exhibitors and partners to create new frontiers and provide the best business platforms for them to connect with the key decision makers in the MICE, Corporate and Leisure travel industry. To ensure high quality of buyers at our show, more than 60 per cent of our confirmed buyers are recommended through our exhibitors and partners. We have secured over 15,000 matched appointments and we anticipate more during the event,” said Katrina Leung, Executive Director of Messe Berlin (Singapore), the organiser of ITB Asia.

    ITB Asia is now in its ninth year and this edition is the biggest with strong contributions from Indonesia, Finland and Japan who have increased their exhibition space by more than 60 per cent. The biggest exhibitor is the Ministry of Tourism of The Republic of Indonesia with a record breaking booth space of 400sqm – the largest booth country representative in the history of ITB Asia in Singapore. It also welcomes newcomers including Panama and Taiwan.

    The three-day event also kicked off successfully with Google and sharing about the impact of digital disruption and trends driving customer experience in travel in their opening...

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ITB Berlin on Facebook

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ITB Berlin on XING

Diese Gruppe richtet sich an Journalisten, Onlinepublizisten und Kommunikationsexperten auf Unternehmensseite, die sich zur ITB Berlin und zur ITB Asia sowie über touristische Themen informieren und austauschen wollen. Auf der ITB Berlin und der ITB Asia trifft sich die ganze Welt: Menschen, die in der Reiseindustrie arbeiten, und Menschen, die sich über die schönsten Reiseziele informieren möchten. Die Kombination aus Fachausstellung, Publikumsmesse und dem weltweit größten Fachkongress zieht Jahr für Jahr zehntausende Besucher, Aussteller und Medienvertreter an.


ITB Berlin on LinkedIn

This group is aimed at travel trade professionals, journalist, online publicists and company communication experts wishing to discuss and learn more about tourism topics at ITB Asia and ITB Berlin. People from all over the world, those working in the travel industry and those wishing to find out about the most attractive destinations, meet at ITB Asia and ITB Berlin. Each year this combination of industry exhibition, a trade fair for the public and the world’s largest specialist convention attracts tens of thousands of visitors, exhibitors and media representatives.