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ITB Virtual Convention addresses changes in global travel demand in the age of the COVID-19 pandemic

09/11/2020
Virtual sessions featuring experts from Statista, the German Business Travel Association (VDR) and Destination Capacity – 15 September 2020 from 2 to 4 p.m. CET – includes networking options for users of the ITB Travel Network   Travellers around the world are facing huge change and new conditions due to the COVID-19 pandemic. On 15 September 2020 from 2 to 4 p.m. CET the ITB Virtual Convention will take a close look at changing tourist flows, customer preferences and potential growth markets. Experienced experts will present the latest findings and provide participants with valuable information on topics such as the business travel market and the shift in consumers’ choices of destinations for their next holidays. At a subsequent networking session, participants following the live-streamed event on the ITB Travel Network will be able to exchange their views on the insights they have gained. The ITB Virtual Convention will kick off at 2 p.m. with a keynote speech by Statista , the leading global market research company and statistics portal. Claudia Cramer, director of Market Research at Statista GmbH, will present the latest findings, on which she will base helpful forecasts for future tourism demand. Participants can find out the extent to which the coronavirus pandemic has changed consumer travel habits and preferences around the world, and which market segments can expect a boom as a result.   ITB Travel Network lets users share insights on topics During the following 30-minute break, visitors taking part in the event on the ITB Travel Network can get to know other network users and discuss the presentation. In order for them to network, all they need to do is register beforehand with the ITB Travel Network, the B2B platform for the global travel industry. After registering with the Travel Network users must store the ITB Virtual Convention on their personal agenda, after which they can make their choice of partner from a list of participants. After signing in at precisely 2 p.m. on 15 September, users can receive up to three five-minute appointments based on their own profile in the ITB Travel Network. After the first session, access will be enabled for these meetings in the Virtual Rooms.     After the networking session, at 3 p.m. participants can focus on the business travel market. Christoph Carnier, president of the German Business Travel Association (VDR) , will talk about whether this market can recover, and if so how it can succeed. As a result of home working, an increase in videoconferences, as well as companies coming under pressure to reduce costs, the business travel market has completely collapsed during the coronavirus pandemic. At a Deep Dive session with Charlotte Lamp Davies, the founder of A Bright Approach , participants can find out what tour operators can do now, and how companies can use business trips as a secure and efficient means to achieve future success.   Afterwards, Dr. David Ermen, managing director of Destination Capacity , will analyse the shift taking place in the conditions for consumers making holiday destination choices. Rather than customer demand and tour operators determining one’s choice of destination, it is travel restrictions as a consequence of the pandemic that are doing so instead. At the Deep Dive session with Prof. Dr. Roland Conrady, science head of the ITB Berlin Convention, Hochschule Worms , discussion will focus on whether the latest travel patterns will endure, and what destinations must do in order to reverse the economic downturn.   The ITB Virtual Convention will be live-streamed on 15 September 2020 at www.itb.com/virtualconvention . In order to take part in the networking session users can visit the live stream of the ITB Travel Network, which is available after prior registration. Registration is possible until shortly before the start of the event at 2 p.m.   About ITB Berlin and the ITB Berlin Convention ITB Berlin 2021 will be taking place from Wednesday,10 to Sunday, 14 March, and from Wednesday to Friday will be open to trade visitors only. ITB Berlin is the World’s Leading Travel Trade Show. In 2019 a total of 10,000 companies and organisations from 181 countries exhibited their products and services to around 160,000 visitors, including 113.500 trade visitors. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 10 to Saturday, 13 March 2021. Admission to the ITB Berlin Convention is free for trade visitors and exhibitors. For more information please visit www.itb-berlin.com , www.itb-convention.com and the ITB Social Media Newsroom . Join the ITB Press Newsroom on LinkedIn . Become a fan of ITB Berlin at www.facebook.com/ITBBerlin . Follow ITB Berlin on twitter.com/ITB_Berlin . Get the latest updates from the Social Media Newsroom at newsroom.itb-berlin.de/en . You can find press releases on the internet at www.itb-berlin.com under the section heading Press / Press Releases. Make use of our information service and subscribe to our RSS feeds .

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09/04/2020
• We Love Travel! – a tourism recovery pop-up event from 16 to 18 October 2020 at Arena Berlin • A three-day in-person and virtual programme of events for trade visitors and the general public Over the past few months the tourism industry has faced enormous challenges. Nevertheless, the desire to travel connects people everywhere across borders – even in what is often called the “new normal”. ITB Berlin and the Berlin Travel Festival are now joining forces and from 16 to 18 October at Arena Berlin are organising a unique platform in order to show the industry ways in which they can exit the crisis together. At this hybrid event entitled ‘We Love Travel - a tourism recovery pop-up’, the decades-long experience of ITB Berlin, the World’s Leading Travel Trade Show, will encounter the fresh, dynamic spirit of the festival. “During the coronavirus crisis the thing that struck us most was that nothing can replace the magic of personal contact – a smile, a handshake, proximity to one another. Tourism is and always will be a “people's business”, said Julia Sonnemann, the PR manager of ITB Berlin. “What we now need more than ever is a physical platform to revitalise the industry, make new contacts and re-establish relations.” Thus the three-day event will gather all the players – tourism professionals, hoteliers, restaurateurs, travellers and content creators, along with journalists, Instagrammers and bloggers. Together they can look back and give an initial assessment of events, while also looking forward and gaining inspiration for new ideas. We Love Travel! for the first time will also provide a platform for an open and constructive discussion on what travel may look like after this unprecedented break. “Right now, how travel will change exactly is something we can only guess at”, commented Bernd Neff, the co-founder and managing director of the Berlin Travel Festival. “That makes it all the more important to take an early look at the various scenarios in terms of priorities, safety needs, sustainability and other considerations and work on innovative strategies together.” That is also why the pop-up event offers a unique combination of in-person and virtual formats. The agenda features exhibition areas, networking formats, presentations and discussion panels. On Friday, 16 October the focus of ITB Berlin will be on its own programme formats aimed at trade visitors, while on 17 and 18 October the Berlin Travel Festival’s programme will be devoted mainly to the interests of consumers and travellers. The event’s hybrid concept will enable visitors to attend in person as well as experience fascinating content in a virtual space. Accordingly, exhibitors can opt for presenting themselves in person and via virtual formats. The safety and health of everyone involved has the utmost priority. “We are in close contact with the authorities, are closely monitoring developments and are working on a comprehensive concept for hygiene rules and safety measures”, said Dr. Martin Buck, senior vice president, Travel & Logistics at Messe Berlin GmbH. ”We will provide information on our specific measures on our website in the near future.” Dates 16 -18 October 2020 Venue ARENA BERLIN Eichenstraße 4 12435 Berlin www.welovetravel.berlin Exhibitor registration 1 July until 31 August 2020 Sales contact sales@berlintravelfestival.com +49 30 629 01 577 We Love Travel!– a tourism recovery pop-up event The We Love Travel Event presented by ITB Berlin and Berlin Travel Festival supports the recovery of the tourism industry and offers all the players involved – buyers, hoteliers, travel bloggers, cultural institutions, destinations, publishers and travellers alike – a platform for meeting face to face. From 16 to 18 October 2020 the Tourism Recovery Pop-up will combine in-person and virtual formats. The concept of this unique event at Arena Berlin features exhibition areas, numerous networking formats, presentations and discussion panels, as well as online formats that appeal both to trade visitors and the travelling public. For more information: www.welovetravel.berlin About the Berlin Travel Festival The Berlin Travel Festival is a globally unique format with a focus on new visions for travel. The three-day event in March 2021 presents what travel means in today’s world – from how travel arrangements are made to how people capture and share their experiences. As an event targeting a new generation of travellers the Berlin Travel Festival is committed to innovative, sustainable concepts and a better future together. Ecological and social responsibility is a core element of the festival’s philosophy. The festival embraces a new awareness in the travel and tourism sector and regards it as its task to promote a dialogue and discussions with experts, brands and travellers. For more information: www.berlintravelfestival.com About ITB Berlin and the ITB Berlin Convention ITB Berlin 2021 will be taking place from Wednesday, 10 to Sunday, 14 March, and from Wednesday to Friday will be open to trade visitors only. ITB Berlin is the World’s Leading Travel Trade Show. In 2019 a total of 10,000 companies and organisations from 181 countries exhibited their products and services to around 160,000 visitors, including 113.500 trade visitors. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 10 to Saturday, 13 March 2021. Admission to the ITB Berlin Convention is free for trade visitors and exhibitors. For more information please visit www.itb-berlin.com, www.itb-convention.com and the ITB Social Media Newsroom. Join the ITB Press Network at www.linkedin.com . Become a fan of ITB Berlin at www.facebook.com/ITBBerlin . Follow ITB Berlin on www.twitter.com/ITB_Berlin . Get the latest updates from the Social Media Newsroom at newsroom.itb-berlin.de/en . You can find press releases on the internet at www.itb-berlin.com under the section heading Press / Press Releases. Make use of our information service and subscribe to our RSS feeds .

We Love Travel! - Tickets to the hybrid pop-up event are available now

09/03/2020
Latest assessments by leading industry experts and fascinating lectures by globetrotters – Visitors can explore all kinds of travel worlds in person or in virtual showrooms – Tickets for trade visitors: 35 euros for the in-person event and 25 euros for the virtual event – Weekend tickets for the general public cost 7.50 euros, online participation is free of charge Berlin, 3 September 2020 - Taking place from 16 to 18 October 2020 at Arena Berlin, We Love Travel! – a Tourism Recovery Pop-Up promises inspiration and encounters, whether at the in-person or virtual event. ITB Berlin and the Berlin Travel Festival are inviting tourism industry representatives, adventurers and anyone interested in travel to meet again after a long absence and to exchange views on the latest travel industry topics. The question as to whether the industry will carry on after the coronavirus crisis with business as usual, or whether this marks a new departure will also be on the agenda. The hybrid concept means that participants can attend both an in-person and virtual event. As part of the comprehensive safety and hygiene concept designed to ensure that prescribed safety rules are observed, tickets to the three-day event, which are available now, can be purchased only from the online ticket shop at https://welovetravel.berlintravelfestival.com/tickets/ on the website. Wide-ranging programme of online and stage events In addition to various networking formats, the event programme comprises presentations, discussion rounds and workshops. Daily updates can be found at www.welovetravel.berlin. For trade visitors, a ticket costing 35 euros covers a visit to the in-person event on the Friday as well as the virtual event and networking formats on all three days. A ticket costing 25 euros grants admission to the virtual event only , including use of the online networking tool, which visitors can use to actively contribute to the event. On day one, Friday, the focus will be entirely on trade visitors. The B2B programme organised by ITB Berlin in cooperation with the German Online Travel Association (VIR e.V.) will start at 10 a.m., with the first session presenting the latest facts and figures from the tourism industry. Representatives of leading market research institutes including Forschungsgemeinschaft Urlaub und Reisen e.V. (FUR), Statista and IPK International will discuss the latest findings and what they mean for the industry. Afterwards, a discussion will take place with representatives of destinations on how package tourism should function in the future. A discussion round on the role of marketing – be it through agencies, online or mobile devices – will round off the morning’s events. After a short midday break, at 1.30 p.m. two panel discussions will take place in English on the central issue of Innovation and transformation – ecological, social and economic responsibility in tourism . A panel on ’Sustainability and recovery’ will kick off events. Rika Jean-Francois, CSR commissioner for ITB Berlin, will talk to Petra Thomas, managing director of Forum Anders Reisen, and Prof. Dr. Harald Pechlaner, chair of the Tourism Faculty at the Catholic University of Eichstätt-Ingolstadt, among others, about the opportunities that the crisis offers, based on a sustainable approach to tourism. At the CSR session on ’Recovery and Human Rights’ to follow at 2.30 p.m., the focus will be on the topics of social responsibility in tourism, which transformative processes make sense, and how to ensure greater diversity in the tourism industry. The coronavirus crisis has had the effect of accelerating digitalisation in some parts of the tourism industry. At 3.30 p.m. three events at the ITB eTravel World will take a closer look at these developments. At the first session representatives of different market segments will look at areas that are moving ahead dynamically and have quickly adapted to the “new normal” due to advanced technology, and which business models are now reaping the benefits. In this debate, the Tours & Activities branch, one of the fastest growing market segments, will be represented by Bookingkit.  At 4.15 p.m., the second session will examine how important confidence building measures have become during the pandemic. Representatives of the hotel industry and destinations including Visit Berlin and Turespaña (speaker: Arturo Ortíz Arduan, director of the Spanish Tourist Board) will take a look at the various strategies and discuss how innovative technologies can be used to successfully communicate with visitors and obtain feedback. The event will be moderated by Torsten Sabel, CEO of Customer Alliance. At the last discussion round of the day at 5 p.m. experienced business pioneers from the travel tech industry will meet up with the younger generation of startup entrepreneurs in order to exchange views on managing the current crisis, successful business models and the latest innovations. Highlights during the Open Days on the weekend for the public On the weekend the programme’s focus will be on the general public. On two stages, speakers including the documentary maker Ulla Lohmann, the travelling cyclist Anselm Pahnke and Tom Belz, who climbed Kilimanjaro on one leg and two crutches, will talk about their adventures in the remotest corners of the earth. The photographers Martina von Münchhausen and Markus Mauthe will talk about sustainability issues on one’s travels. Michael Schulz, whose Instagram account ’Berlinstagram’ has over 500,000 followers, will reveal his travel photography tips. Further information on the program can be found online at https://welovetravel.berlintravelfestival.com/program-overview/. The program and speakers are continuously updated. Costing 7.50 euros, tickets can be purchased for four-hour visits on the Saturday and Sunday of the event. A live stream of the all-day programme will be available free of charge and without prior registration on the website of the event. Addition information on the various ticket options can be found online at https://welovetravel.berlintravelfestival.com/tickets/. Exhibitors from all over the world – in person in Berlin and at the virtual event What do Saxony, Sri Lanka, Brandenburg, Sylt and Berlin all have in common? All these destinations will be represented on the exhibition area of We Love Travel! at Arena Berlin. “The innovative concept of We Love Travel! allows us to take part in an unconventional setting and show visitors new, possibly unexplored aspects of Saxony”, said Veronika Hiebl, managing director of Tourismus Marketing Gesellschaft Sachsen mbH, commenting on Saxony’s participation in this globally unique format offering new visions for travel. Visitors to We Love Travel! can explore all kinds of travel worlds. Companies including Cabin Experience, Roadsurfer and MyCabin will focus on outdoor activities and camping, which have become increasingly popular travel segments. Nature and environmental organisations including the WWF and Whale and Dolphine Conservation as well as startups, among them earthwalker, Seelensafari, zeitreisen and Topguide24 , will also be represented and presenting their innovative products and services. In addition to being represented on a stand, companies can also take part in the virtual event. Among those who will be represented online only are New Zealand, Taiwan and Tunisia as well as the Catalan Tourist Board and the French tour operator The Ways Beyond. All exhibitors’ Brand Showrooms can now be visited at https://welovetravel.berlintravelfestival.com/exhibitor/. Opening press conference and accreditation of the media and bloggers for We Love Travel! Representatives of the media are cordially invited to the exclusive press conference at the official opening of We Love Travel! Accreditation for the press conference on Friday, 16 October 2020 at 9 a.m. and the three-day event can be obtained now on the online press accreditation page at https://welovetravel.berlintravelfestival.com/accreditation/. Full details of the accreditation process can be found in our accreditation guidelines. Venue ARENA BERLIN, Eichenstraße 4, 12435 Berlin, Germany Dates and opening times 16 October 2020: 9 a.m. – 7 p.m. (trade visitors) 17 and 18 October 2020: 10 a.m. – 7 p.m (trade visitors and the general public) Opening press conference: 16 October 2020: 9 – 9.45 a.m. Admission Trade visitors: 35 euros for the in-person event as well use of the virtual services and networking formats on all three days of the event.25 euros for participation in the virtual event only, including use of the virtual online networking tool. General public: 7.50 euros for a four-hour visit to the in-person event. Full details of ticket options and additional information can be found at https://welovetravel.berlintravelfestival.com/tickets/. We Love Travel! – a Tourism Recovery Pop-up The We Love Travel!event presented by ITB Berlin and the Berlin Travel Festival supports the recovery of the tourism industry and offers a platform for all players involved to meet in person – buyers, hoteliers, travel bloggers, cultural institutions, destinations, publishers and travellers. From 16 to 18 October 2020 the tourism recovery pop-up will combine in-person and virtual formats. The concept of this unique event at Arena Berlin features exhibition areas, numerous networking formats, presentations and discussion panels, as well as online formats targeting trade visitors and the travelling public. More information is available at: www.welovetravel.berlin About ITB Berlin and the ITB Berlin Convention ITB Berlin 2021 will be taking place from Wednesday, 10 to Sunday, 14 March, and from Wednesday to Friday will be open to trade visitors only. ITB Berlin is the World’s Leading Travel Trade Show. In 2019 a total of 10,000 companies and organisations from 181 countries exhibited their products and services to around 160,000 visitors, including 113.500 trade visitors. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 10 to Saturday, 13 March 2021. Admission to the ITB Berlin Convention is free for trade visitors and exhibitors. For more information please visit www.itb-berlin.com, www.itb-convention.com and the ITB Social Media Newsroom. Join the ITB Press Network at www.linkedin.com/groups/Official-ITB-Newsroom-2521886/about. Become a fan of ITB Berlin at www.facebook.com/ITBBerlin. Follow ITB Berlin on www.twitter.com/ITB_Berlin. Get the latest updates from the Social Media Newsroom at http://newsroom.itb-berlin.de/en. You can find press releases on the internet at www.itb-berlin.com under the section heading Press / Press Releases. Make use of our information service and subscribe to our RSS feeds . Data Protection Notice The organisation responsible (controller) for the processing of your personal data as described below is Messe Berlin GmbH, Messedamm 22, 14055 Berlin, e-Mail: presse@messe-berlin.de; data protection officer, postal address as for Messe Berlin GmbH, e-mail: datenschutz@messe-berlin.de. We have collected your personal data (contact data and areas of interest) from you, from the internet or from an address broker. The data are processed for the purpose of public affairs and public relations, including the postal or electronic dispatch of information about our company, other companies of the Messe Berlin group, the fairs and projects, which we organize or in which we participate, as well as press events. The legal basis for the data processing is our legitimate interest of public affairs and public relations (Art. 6 (1) lit. f General Data Protection Regulation (GDPR) (weighing of interests)), unless you have given separate consent (Art. 6 (1 lit. a GDPR). You have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data which is based on Art. 6 (1) lit. f GDPR. If you object, Messe Berlin GmbH will no longer process your personal data unless we demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defence of legal claims. If you have given consent to the processing, you can withdraw your consent at any time with effect for the future. We store your personal data in principle until you object or withdraw your consent and otherwise until the data are no longer necessary for the afore-mentioned purposes. If you no longer wish to receive the afore-mentioned information and press releases concerning ITB Berlin and want to be removed from our mailing list, please send an email to presse-itb@messe-berlin.de .

ITB Virtual Convention: Three-part session series at ITB.com focuses on the hotel industry and current crisis

08/05/2020
The hospitality industry is facing turbulent times: On 11 August (2 - 4 p.m. CET) ITB Berlin will launch its next round of online sessions as part of the virtual ITB Berlin Convention. Under the heading ’ITB Virtual Convention Hospitality Update – Trends & Cases’ , the three sessions and interviews on the global platform itb.com ( www.itb.com/VirtualConvention ) will focus on the topic of hospitality. The events will be streamed live in English and available shortly afterwards to anyone interested as videos on demand. Kicking off the three-part series will be the session ‘ Smart Hotel – Future Scenarios and Current Practice in the Crisis’ at 2 p.m., in which Prof. Dr. Ing. Vanessa Borkmann of the Fraunhofer Institute for Industrial Engineering IAO will provide valuable insights into technological scenarios and cognitive environments. She will highlight ways in which digitalisation can help the hotel industry in these challenging times and provide examples of how hotels are integrating smart solutions and new technologies to overcome the crisis. This will be followed at 2.30 p.m. by ‘ Ready, Set, Listen: Staying Fit in a Hotelier’s Race to Recovery’ , an exclusive interview with Ben Jost, the CEO of TrustYou. In conversation with Iris Steinmetz, Senior Director of Operations EMEA, HRS International, he will discuss how hoteliers can maximise the potential of the Travel Health Index and why listening to guest and staff feedback will be the key to success during and after the pandemic. Rounding off the series on 11 August at 3.15 p.m. will be a discussion round titled ‘ How to Create a Comeback – Practical Learnings from the Crisis Period’ , also moderated by Iris Steinmetz, Senior Director of Operations EMEA, HRS International. Together with other panel members, Andreas Westerburg, Head of Development, BWH Hotel Group, Stefan Matthiessen, Chief Brand Officer, Koncept Hotels, and Julie White, VP Commercial EMEA Wyndham Hotels & Resorts will outline the thorny road to recovery for all the various types will outline the thorny road to recovery for all the various types of hotels around the world. What direction are hotel brands taking? How are new, smaller brands positioning themselves, and how are the major established hotel companies finding their way? The practice-oriented panel discussion at this session will focus on sharing practical advice and experiences with representatives of different hotel brands. About ITB Berlin and the ITB Berlin Convention ITB Berlin 2021 will be taking place from Wednesday, 10 to Sunday, 14 March, and from Wednesday to Friday will be open to trade visitors only. ITB Berlin is the World’s Leading Travel Trade Show. In 2019 a total of 10,000 companies and organisations from 181 countries exhibited their products and services to around 160,000 visitors, including 113.500 trade visitors. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 10 to Saturday, 13 March 2021. Admission to the ITB Berlin Convention is free for trade visitors and exhibitors. For more information please visit www.itb-berlin.com, www.itb-convention.com and the ITB Social Media Newsroom. Join the ITB Press Network at www.linkedin.com . Become a fan of ITB Berlin at www.facebook.com/ITBBerlin . Follow ITB Berlin on www.twitter.com/ITB_Berlin . Get the latest updates from the Social Media Newsroom at newsroom.itb-berlin.de/en . You can find press releases on the internet at www.itb-berlin.com under the section heading Press / Press Releases. Make use of our information service and subscribe to our RSS feeds .

ITB Berlin and IPK International: Germans want to travel abroad despite the coronavirus pandemic

07/29/2020
ITB Berlin is to publish a special study by IPK on the impact of the Covid-19 pandemic on international travel behaviour – Germans’ interest in travel abroad remains high despite no vaccine being available – Car journeys and holidays close to nature are regarded as very safe – Great importance is attached to measures minimising the risk of coronavirus infection The reputation of Germany as the nation with the world’s keenest travellers is still intact – that is one of the findings of a global survey on travel in times of corona conducted by IPK International, in which ITB Berlin also participated. According to the survey, interest among Germans in trips abroad is much higher than in most other countries. The survey also revealed that travel types and destinations vary greatly. Furthermore, the interviewees attached great importance to measures reducing the risk of infection. Germans’ interest in outbound travel is above average When asked what their travel intentions were in times of corona 70 per cent of German outbound travellers said they would continue to travel abroad – despite no vaccine being available. This puts Germany visibly above the European average and in particular above the global average. Close to 20 per cent of the interviewees said, they could only imagine travelling within Germany. Ten per cent said they did not want to travel at all in these times of the coronavirus; nearly 90 per cent gave coronavirus-related health risks for their decision. Over 80 per cent still want to travel this year – Spain is ahead Over 80 per cent of Germans intending to travel abroad in times of corona said they wanted to holiday before the end of the year. Spain was their preferred destination (with the Canaries at the top of the list), followed by Italy, France and Austria. Compared with pre-coronavirus levels the interest among Germans in visiting Switzerland, Greece and Denmark is also above average.  By contrast, interest in destinations outside Europe is still below average. In September IPK International intends to conduct a second survey to re-assess destinations’ prospects and to find out if there are any changes. Car journeys and holidays close to nature are regarded as very safe When asked about the perceived risk of coronavirus infection through tourism products and services, German outbound travellers ranked car journeys as safest (only four per cent saw a higher risk of infection here). Holidays close to nature, apartments and camping were considered to be equally safe and the majority also regard sun and beach holidays as rather safe.  By contrast, most interviewees saw air travel, cruises and large events in particular as presenting a high risk. Improving perceived safety has top priority Despite their keen interest in travel abroad even in these times of the coronavirus, a majority of Germans (85 per cent) are anxious, as are people in other countries, and see travel as posing an additional risk of infection (80 per cent). Thus any measures capable of improving perceived safety are very important for winning over those interested in travel as customers. Germans attach particular importance to keep minimum distance, in restaurants and on transport such as trains and flights. 90 per cent of German outbound travellers saw these measures as important. Wearing face masks and generally observing hygiene rules was also considered essential.  Destination rankings in terms of infection risk How do German outbound travellers rate individual destinations in terms of the risk of coronavirus infection? Germans rated their home country as the safest destination by far, followed by the country’s neighbours Switzerland, Denmark, the Netherlands and Austria. South Korea, Singapore and the United Arab Emirates led the ranking among long-haul destinations. Is a recovery to be expected? Will the general mood change? These are the issues which IPK International will investigate in a second survey in September. As part of its representative survey of the population in 18 markets the institute will again pose a range of questions on the impact of the Covid-19 pandemic on international travel behaviour and deduce its findings and trends accordingly.      About ITB Berlin and IPK International In addition to ITB and IPK’s long-standing successful collaboration on publishing international travel trends and forecasts based on the World Travel Monitor®, ITB is now also presenting the findings of a special Covid-19 survey by IPK. Additional information on the survey can be found at www.ipkinternational.com.   About ITB Berlin and the ITB Berlin Convention ITB Berlin 2021 will be taking place from Wednesday, 10 to Sunday, 14 March, and from Wednesday to Friday will be open to trade visitors only. ITB Berlin is the World’s Leading Travel Trade Show. In 2019 a total of 10,000 companies and organisations from 181 countries exhibited their products and services to around 160,000 visitors, including 113.500 trade visitors. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 10 to Saturday, 13 March 2021. Admission to the ITB Berlin Convention is free for trade visitors and exhibitors. For more information please visit www.itb-berlin.com , www.itb-convention.com and the ITB Social Media Newsroom . Join the ITB Press Newsroom on LinkedIn . Become a fan of ITB Berlin at www.facebook.com/ITBBerlin . Follow ITB Berlin on www.twitter.com/ITB_Berlin . Get the latest updates from the Social Media Newsroom at newsroom.itb-berlin.de/en . You can find press releases on the internet at www.itb-berlin.com under the section heading Press / Press Releases. Make use of our information service and subscribe to our RSS feeds .

Virtual ITB Convention: New programme series kicks off with a one-on-one interview on the future of the travel industry on 2 July at itb.com

07/01/2020
• First session features Philip Wolf, founder of PhoCusWright, and Prof. Roland Conrady science head of the ITB Berlin Convention • Daily news section launches on itb.com The range of digital services offered by the World’s Leading Travel Trade Show continues to expand. Starting in early March, the new English-language website ITB.com was able to offer the tourism community a new and wide-ranging programme of live sessions on the pressing issues of our times. Now, the virtual presence of the global brand that is ITB is about to move into its next phase. In addition to the first session on 2 July at 4 p.m. CET as well as other scheduled events, the industry can look forward to the free platform featuring daily news. Kick-off session on ‘The past is becoming an increasingly poor predictor of the future’ Under the heading ’Planning for what will come, not for what was’, Prof. Dr. Roland Conrady, the science head of the ITB Berlin Convention, and Philip Wolf, the founder of PhoCusWright, will take a look at the future and examine what the far-reaching changes brought about by the coronavirus pandemic mean for the ‘new normal’ of travel. “The past is becoming an increasingly poor predictor of the future”, said Wolf. The session is the first in a series of various lectures and interviews in English over the weeks to come. As with all other content, after being streamed live the session can be accessed online as a video on demand: www.itb.com/VirtualConvention/ In the interview the two experts will discuss ways in which consumer behaviour is likely to change – in relation to sustainable tourism too. They will examine regional differences and the impact on operators such as airlines, hotels, the cruise industry and other parts of the tourism sector, and take a look at the business travel market and digitalisation. ”Not least because of the cancellation of ITB Berlin 2020, in March itb.com quickly established itself as an in-demand virtual platform for the global travel industry“, said David Ruetz, head of ITB Berlin. ”Tomorrow signals the start of the second round, and at the sessions that we have scheduled we are looking optimistically towards the future of travel. We are confident that we can provide a valuable boost and make a constructive contribution to tomorrow’s world of tourism. The industry will receive a constant flow of information offering valuable pointers.“ Latest industry news in challenging times In addition to the scheduled lectures taking place online, visitors to ITB.com can immediately look forward to a new category. Under the ‘News’ heading, visitors can find a daily selection of topical industry stories – including news about products from both large and small market players, sustainability projects and an interactive coronavirus travel map. Stories can be sorted by topic and region to obtain a better overview. Every news item is archived and can be accessed later at any time. There is also a separate category for podcasts.  The ‘News’ section at ITB.com rounds off the services currently offered by the virtual platform. In addition to news from the industry and the Virtual Convention, there is another new category available in the shape of a networking platform. Under ‘Brand Events’, the global ITB group has information on upcoming formats at the Berlin, Shanghai, Singapore and Mumbai editions of the show – including the recently announced pop-up event in Berlin: http://welovetravel.berlintravelfestival.com/ ITB.com – a 365-day virtual platform for a global industry With its launch of ITB.com this March, ITB underlined its role as the World’s Leading Travel Trade Show and created a comprehensive virtual platform. The aim is to ensure the industry can access a permanent information forum and constant supply of news and to give users the opportunity to network with each other regardless of their location 365 days a year. About ITB Berlin and the ITB Berlin Convention ITB Berlin 2021 will be taking place from Wednesday, 10 to Sunday, 14 March, and from Wednesday to Friday will be open to trade visitors only. ITB Berlin is the World’s Leading Travel Trade Show. In 2019 a total of 10,000 companies and organisations from 181 countries exhibited their products and services to around 160,000 visitors, including 113.500 trade visitors. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 10 to Saturday, 13 March 2021. Admission to the ITB Berlin Convention is free for trade visitors and exhibitors. For more information please visit www.itb-berlin.com, www.itb-convention.com and the ITB Social Media Newsroom. Join the ITB Press Network at www.linkedin.com . Become a fan of ITB Berlin at www.facebook.com/ITBBerlin . Follow ITB Berlin on www.twitter.com/ITB_Berlin . Get the latest updates from the Social Media Newsroom at newsroom.itb-berlin.de/en . You can find press releases on the internet at www.itb-berlin.com under the section heading Press / Press Releases. Make use of our information service and subscribe to our RSS feeds .

ITB Berlin and Berlin Travel Festival to hold an innovative, hybrid event in the heart of Berlin

06/25/2020
• We Love Travel! – a tourism recovery pop-up event from 16 to 18 October 2020 at Arena Berlin • A three-day in-person and virtual programme of events for trade visitors and the general public Over the past few months the tourism industry has faced enormous challenges. Nevertheless, the desire to travel connects people everywhere across borders – even in what is often called the “new normal”. ITB Berlin and the Berlin Travel Festival are now joining forces and from 16 to 18 October at Arena Berlin are organising a unique platform in order to show the industry ways in which they can exit the crisis together. At this hybrid event entitled ‘We Love Travel - a tourism recovery pop-up’, the decades-long experience of ITB Berlin, the World’s Leading Travel Trade Show, will encounter the fresh, dynamic spirit of the festival. “During the coronavirus crisis the thing that struck us most was that nothing can replace the magic of personal contact – a smile, a handshake, proximity to one another. Tourism is and always will be a “people's business”, said Julia Sonnemann, the PR manager of ITB Berlin. “What we now need more than ever is a physical platform to revitalise the industry, make new contacts and re-establish relations.” Thus the three-day event will gather all the players – tourism professionals, hoteliers, restaurateurs, travellers and content creators, along with journalists, Instagrammers and bloggers. Together they can look back and give an initial assessment of events, while also looking forward and gaining inspiration for new ideas. We Love Travel! for the first time will also provide a platform for an open and constructive discussion on what travel may look like after this unprecedented break. “Right now, how travel will change exactly is something we can only guess at”, commented Bernd Neff, the co-founder and managing director of the Berlin Travel Festival. “That makes it all the more important to take an early look at the various scenarios in terms of priorities, safety needs, sustainability and other considerations and work on innovative strategies together.” That is also why the pop-up event offers a unique combination of in-person and virtual formats. The agenda features exhibition areas, networking formats, presentations and discussion panels. On Friday, 16 October the focus of ITB Berlin will be on its own programme formats aimed at trade visitors, while on 17 and 18 October the Berlin Travel Festival’s programme will be devoted mainly to the interests of consumers and travellers. The event’s hybrid concept will enable visitors to attend in person as well as experience fascinating content in a virtual space. Accordingly, exhibitors can opt for presenting themselves in person and via virtual formats. The safety and health of everyone involved has the utmost priority. “We are in close contact with the authorities, are closely monitoring developments and are working on a comprehensive concept for hygiene rules and safety measures”, said Dr. Martin Buck, senior vice president, Travel & Logistics at Messe Berlin GmbH. ”We will provide information on our specific measures on our website in the near future.” Dates 16 -18 October 2020 Venue ARENA BERLIN Eichenstraße 4 12435 Berlin www.welovetravel.berlin Exhibitor registration 1 July until 31 August 2020 Sales contact sales@berlintravelfestival.com +49 30 629 01 577 We Love Travel!– a tourism recovery pop-up event The We Love Travel Event presented by ITB Berlin and Berlin Travel Festival supports the recovery of the tourism industry and offers all the players involved – buyers, hoteliers, travel bloggers, cultural institutions, destinations, publishers and travellers alike – a platform for meeting face to face. From 16 to 18 October 2020 the Tourism Recovery Pop-up will combine in-person and virtual formats. The concept of this unique event at Arena Berlin features exhibition areas, numerous networking formats, presentations and discussion panels, as well as online formats that appeal both to trade visitors and the travelling public. For more information: www.welovetravel.berlin About the Berlin Travel Festival The Berlin Travel Festival is a globally unique format with a focus on new visions for travel. The three-day event in March 2021 presents what travel means in today’s world – from how travel arrangements are made to how people capture and share their experiences. As an event targeting a new generation of travellers the Berlin Travel Festival is committed to innovative, sustainable concepts and a better future together. Ecological and social responsibility is a core element of the festival’s philosophy. The festival embraces a new awareness in the travel and tourism sector and regards it as its task to promote a dialogue and discussions with experts, brands and travellers. For more information: www.berlintravelfestival.com About ITB Berlin and the ITB Berlin Convention ITB Berlin 2021 will be taking place from Wednesday, 10 to Sunday, 14 March, and from Wednesday to Friday will be open to trade visitors only. ITB Berlin is the World’s Leading Travel Trade Show. In 2019 a total of 10,000 companies and organisations from 181 countries exhibited their products and services to around 160,000 visitors, including 113.500 trade visitors. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 10 to Saturday, 13 March 2021. Admission to the ITB Berlin Convention is free for trade visitors and exhibitors. For more information please visit www.itb-berlin.com, www.itb-convention.com and the ITB Social Media Newsroom. Join the ITB Press Network at www.linkedin.com . Become a fan of ITB Berlin at www.facebook.com/ITBBerlin . Follow ITB Berlin on www.twitter.com/ITB_Berlin . Get the latest updates from the Social Media Newsroom at newsroom.itb-berlin.de/en . You can find press releases on the internet at www.itb-berlin.com under the section heading Press / Press Releases. Make use of our information service and subscribe to our RSS feeds .