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Rocio Blazquez Reyes, Regional Director Europe Aeroméxico

A very dynamic trade show. I was very impressed with the size of ITB Berlin and the number of exhibitors. We met many European partners especially from the leisure market. It was an excellent opportunity to give visibility to our brand and our new product in Europe.


Nike Air Penny 1


Dr. Memunatu Pratt, tourism minister of Sierra Leone

We want to put Sierra Leone more and more on the international tourism map – ITB Berlin is the perfect venue for that. This is where we can meet tour operators, contact travel journalists and also make friends. Sierra Leone is on the right path, not least because of ITB Berlin.


Air More Uptempo


The Columbus Honorary Award goes to RUNA REISEN – It has to be normal to book a trip

The 44th Columbus Honorary Award of the Association of German Travel Journalists (VDRJ) went to Karl B. Bock, the founder and managing director of the German specialist tour operator RUNA REISEN. The prize was presented to him at ITB Berlin 2019 at the Conference on Barrier-free Tourism, which took place for the eighth time. For a number of years now the programme has been organised by the German National Tourism Board (DZT). The award is a bronze replica of what is thought to be the world’s oldest cartwheel, the original being from the sixth century B.C.

At this year’s...


Start of the 1st Global Tourism Competition and the 17 UN Global Goals

Only a moment ago these topics were still being debated at events at the ITB Berlin Convention 2019. In order to ensure that the ongoing discussion on the challenges of overtourism, mobility, polluted oceans, climate change, biodiversity loss and cultural heritage is kept alive until ITB Berlin 2020, on 18 March the first Global Tourism Competition will kick off together with the 17 Sustainable Development Goals (SDGs).

The online-based competition wants to motivate young, social entrepreneurs aged between 15 and 35 to develop innovative...

Malaysia ITB Berlin Partnerland 2019

Closing statement from Malaysia – the partner country of ITB Berlin 2019

The focus of this year’s ITB Berlin was on the partner country Malaysia. After a spectacular performance which launched the show at the opening ceremony of ITB Berlin the country displayed an abundance of colour, attractions and entertainment in various halls on the other days of the show. A variety of dance ensembles which had come to Berlin from different parts of Malaysia performed culturally-themed dances in beautiful traditional costumes.

This year’s participation in ITB Berlin represented a further step by this Southeast Asian country to position itself increasingly as an...


Petra Thomas, managing director, Forum Anders Reisen

ITB Berlin 2019 was “all go“. We were pleased with the keen interest in topics that are of particular concern to us, such as sustainability, overtourism, climate protection and pollution from plastic waste. The fact that the ITB Berlin Convention had so many events was fantastic. There is now an increasing focus on human rights in tourism. It has become essential for a destination’s long-term development to take that into account now. Forum Anders Reisen provided us with more contacts than last year and we are already looking forward to ITB Berlin 2020.




Petra Cruz, Europe director, Tourist Board of the Dominican Republic

ITB 2019 was an all-round success. We had some outstanding, interesting meetings and received three important awards: at the coveted Golden City Gate International Film Print Multimedia Awards we won first prize for advertising general attractions at this faraway destination and second prize for promoting golfing in our campaign ’Dominican Republic, I like it’. On behalf of the Travel and Adventure Hall (4.1.b) we received the award for ’outstanding achievements in protecting the earth’s biodiversity and promoting sustainable tourism’. As part of our lectures, over the past three years we...

International demand remains stable  – ITB Berlin is a reliable economic indicator – Increase in trade visitor numbers ¬– Total attendance: 160,000

ITB Berlin 2019: Robust and resilient – the global growth engine that is the travel industry continues at full pace

International demand remains stable  – ITB Berlin is a reliable economic indicator – Increase in trade visitor numbers ­– Total attendance: 160,000

Uninterrupted growth at a high level: despite a slowdown in the world economy demand within the world’s travel industry remains extremely stable. As ITB Berlin comes to a close this Sunday the economic outlook for the global industry in 2019 is positive once again. The results of the five-day exhibition on the Berlin fairgrounds: trade visitor numbers rose to 113,500, a three per cent increase compared with last year,...


ITB Berlin is the partner event of the Berlin Travel Festival

Networking events, workshops, conference sessions and a new exhibition area – TTA now has its own platform at the World’s Leading Travel Trade Show and is the first of its kind in Europe. In 2019 the Travel Technology segment at ITB Berlin is larger than ever before: The eTravel World has grown by 20 per cent and for the first time takes place in three adjacent halls.