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New York City: higher, bigger, unforgettable!

New York

No, Taylor Swift did not come in person, but the team from New York City did bring a video greeting from the singer, the best-known of all the celebrities promoting the city. However, the figures presented by Fred Dixon, President and CEO of NYC & Company, at ITB Berlin 2015 would be enough to make any tourism promoter’s job unnecessary: in 2014 no fewer than 56.4 million visitors came to New York City, which even exceeds the target of 55 million that has been set by the authorities for 2015. A total of 627,000 German visitors were recorded in the east coast metropolis, an18 per cent increase since 2010. Currently New York City can offer more than 102,000 hotel rooms, with plans to extend capacity to 115,000 by 2017. “Since 2007 we have added around 30,000 hotel rooms, which is equal to the entire capacity available in San Francisco”, says a satisfied Fred Dixon.
“These are heady times, due to the exciting developments taking place in all five of the city’s boroughs”, Dixon reports. Some of the highlights from New York City include the latest edition of the Insider Guide (formerly:Neighborhood x Neighborhood): Manhattan’s East Village. The One World Observatory (opening early in 2015): the viewing platform, on three floors, is located on floors 100 to 102 in the One World Trade Center, the tallest building in the western hemisphere. The Americans promise that the elevator ride alone will be an unforgettable experience. Opening in 2016, the Empire Outlet in St. George on Staten Island promises to be a delight for all shoppers. Also located on the site is the 192 metre high New York Wheel, the highest Ferris wheel in the world. It is due to start operating in 2017, carrying 1,440 people at a time. Antje Hennecke-Lückingsmeier

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Press contact: Evelyn Dathe
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